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Kry
Welcome to You-Centred Healthcare
Putting you, your health, your life first.
Seeking inclusion in peoples lives by asking one question to the world:



Introducing a (new) universally familiar language
To meet the Kry brand needs, across platforms and channels, from digital through physical environments, on 14 markets and growing – a new 'You-Centered' and universally familiar visual language was introduced.
Providing for a globally accessible health authority.
More than just tools. A logotype, typeface, tone of voice, graphic language, colour and image universe all designed to turn "patients" back into real people and meet them eye-to-eye.


